MUVIST® Academy is the only course that teaches charities and small businesses how to build an engaged community. Every other platform assumes you already have one.
Organisations that have benefited from the experience of MUVIST® practitioners & their teams
What I valued most about working with Paula was her combination of strategic depth and practical discipline. She challenged 'how it has always been done', helped me strengthen my strategic thinking and gave us movement marketing frameworks we can actually apply to build deeper engagement and sustainable supporter momentum.
MUVIST® helped us transform a national test-drive initiative into something our community genuinely wanted to join. Movement marketing gave us a framework that works at speed, connects commercial activity to community impact and builds relationships that outlast a single weekend - that is how you grow a business people believe in.
Movement marketing is a practical way to help charities grow supporter engagement and businesses build customer loyalty without spending more. It turns one-off campaigns into a simple system that keeps people coming back, getting involved and bringing others with them. One engine that grows any charity or business, whatever its size.
When you build a community, not just run ads, the frameworks you learn on this course translate into real, measurable growth within 12 months.
* McKinsey - see the full source in our Resource Library. Your decision to learn Growth by Giving immediately funds meals for people facing food insecurity.
Research from McKinsey, Bain, Nielsen and Wharton consistently shows that people who stay, refer and arrive through word-of-mouth are dramatically more valuable than those you acquire once and lose. This model compares two paths over twelve months: one where you build a movement and keep people coming back and one where you keep running one-off campaigns. Same monthly spend either way.
When you build a movement, even a modest increase in people who stay and refer, can turn into a much larger donation or revenue base over twelve months, without increasing monthly spend.
Benchmark model on equal monthly spend, not a single dataset. Sources: FEP, Bain, McKinsey, Nielsen, Wharton.
customer acquisition cost when growth is advocacy and personalisation led.
McKinseyprofit lift from just a 5% increase in customer retention.
Bain & Companyof people trust word-of-mouth from people they know above any advertising.
Nielsenhigher lifetime value from referred customers, with 18% lower churn.
WhartonAround 8–10 hours, fully self-paced, with worksheets you use from hour one. Tap a module to see what you’ll do - and what you keep.
You finish with a ready-to-run 30-day plan and a one-page dashboard your board, trustees or leadership can actually read and support.
For every full course enrolment, 100 meals go to Felix, the UK's leading food redistribution charity tackling hunger and food waste by rescuing surplus good food and getting it to people who need it, including thousands of frontline charities and community groups across the country. This is not a donation prompt. It is built into how MUVIST® Academy works; when you invest in your organisation's growth, another community benefits automatically.
Practical ideas on Movement Marketing, Growth by Giving insights and first access to new resources, straight to your inbox.
Sign up to get a practical movement marketing guide that explains why some supporters and customers stay and others drift away, and helps you map your audience into six clear roles so your next campaign keeps more of the right people coming back.
Start the course, join a free live webinar or explore a partnership. Every full enrolment funds 100 meals through Felix.